Comments on: Web Development in a Rocky Economy http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/ I would say my greatest strength is probably data entry. Mon, 23 Aug 2010 10:34:52 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Drew http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-291 Drew Wed, 25 Mar 2009 17:29:16 +0000 http://drewskwarcan.com/?p=88#comment-291 Doug, You're spot on. When it comes to the potential benefits of the web, there is a massive disconnect between what I (as the developer) know to be possible and what the client knows to be possible. In fact, I believe this void (between what <i>is</i> possible and what the "average" person believes to be possible) is growing ever wider and deeper. In other words, the percentage of the population that "gets it" is growing ever smaller. But thats a topic for another day. So the challenge, as you said, is to transfer that understanding to potential clients. Essentially, to teach. Unfortunately <i>teaching</i> in a business setting feels a lot like <i>selling</i> - to which people tend to have a natural aversion. Hmm, sounds like you've given me some ideas for a new blog post... thanks again for the insight. Looking forward to your comments in the future. Doug,

You’re spot on. When it comes to the potential benefits of the web, there is a massive disconnect between what I (as the developer) know to be possible and what the client knows to be possible. In fact, I believe this void (between what is possible and what the “average” person believes to be possible) is growing ever wider and deeper. In other words, the percentage of the population that “gets it” is growing ever smaller. But thats a topic for another day.

So the challenge, as you said, is to transfer that understanding to potential clients. Essentially, to teach. Unfortunately teaching in a business setting feels a lot like selling – to which people tend to have a natural aversion. Hmm, sounds like you’ve given me some ideas for a new blog post… thanks again for the insight. Looking forward to your comments in the future.

]]> By: Drew http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-3123 Drew Wed, 25 Mar 2009 17:29:00 +0000 http://drewskwarcan.com/?p=88#comment-3123 Doug, You're spot on. When it comes to the potential benefits of the web, there is a massive disconnect between what I (as the developer) know to be possible and what the client knows to be possible. In fact, I believe this void (between what <i>is</i> possible and what the "average" person believes to be possible) is growing ever wider and deeper. In other words, the percentage of the population that "gets it" is growing ever smaller. But thats a topic for another day. So the challenge, as you said, is to transfer that understanding to potential clients. Essentially, to teach. Unfortunately <i>teaching</i> in a business setting feels a lot like <i>selling</i> - to which people tend to have a natural aversion. Hmm, sounds like you've given me some ideas for a new blog post... thanks again for the insight. Looking forward to your comments in the future. Doug,

You’re spot on. When it comes to the potential benefits of the web, there is a massive disconnect between what I (as the developer) know to be possible and what the client knows to be possible. In fact, I believe this void (between what is possible and what the “average” person believes to be possible) is growing ever wider and deeper. In other words, the percentage of the population that “gets it” is growing ever smaller. But thats a topic for another day.

So the challenge, as you said, is to transfer that understanding to potential clients. Essentially, to teach. Unfortunately teaching in a business setting feels a lot like selling – to which people tend to have a natural aversion. Hmm, sounds like you’ve given me some ideas for a new blog post… thanks again for the insight. Looking forward to your comments in the future.

]]> By: Doug http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-282 Doug Wed, 25 Mar 2009 02:58:32 +0000 http://drewskwarcan.com/?p=88#comment-282 Drew, I believe a website is an essential extension of the business. In brick and mortar terms of sales it is your "drive-thru" to the net, but it also serves a variety of other functions. The client may not be as savvy as a web developer or understand what benefits can be derived. How can that information be better conveyed to the client. Drew, I believe a website is an essential extension of the business. In brick and mortar terms of sales it is your “drive-thru” to the net, but it also serves a variety of other functions. The client may not be as savvy as a web developer or understand what benefits can be derived. How can that information be better conveyed to the client.

]]> By: Doug http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-3122 Doug Wed, 25 Mar 2009 02:58:00 +0000 http://drewskwarcan.com/?p=88#comment-3122 Drew, I believe a website is an essential extension of the business. In brick and mortar terms of sales it is your "drive-thru" to the net, but it also serves a variety of other functions. The client may not be as savvy as a web developer or understand what benefits can be derived. How can that information be better conveyed to the client. Drew, I believe a website is an essential extension of the business. In brick and mortar terms of sales it is your “drive-thru” to the net, but it also serves a variety of other functions. The client may not be as savvy as a web developer or understand what benefits can be derived. How can that information be better conveyed to the client.

]]> By: Drew http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-275 Drew Tue, 24 Mar 2009 16:29:46 +0000 http://drewskwarcan.com/?p=88#comment-275 Lou, Thanks for making that great point. It's not enough for me to tell a potential client "I can help your business." Unless I have already earned their trust from a credible referral I need something else to put on the line. A guarantee is an interesting idea. Let me think more about how I could implement such a thing. Lou,

Thanks for making that great point. It’s not enough for me to tell a potential client “I can help your business.” Unless I have already earned their trust from a credible referral I need something else to put on the line. A guarantee is an interesting idea. Let me think more about how I could implement such a thing.

]]> By: Drew http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-3121 Drew Tue, 24 Mar 2009 16:29:00 +0000 http://drewskwarcan.com/?p=88#comment-3121 Lou, Thanks for making that great point. It's not enough for me to tell a potential client "I can help your business." Unless I have already earned their trust from a credible referral I need something else to put on the line. A guarantee is an interesting idea. Let me think more about how I could implement such a thing. Lou,

Thanks for making that great point. It’s not enough for me to tell a potential client “I can help your business.” Unless I have already earned their trust from a credible referral I need something else to put on the line. A guarantee is an interesting idea. Let me think more about how I could implement such a thing.

]]> By: Lou http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-274 Lou Tue, 24 Mar 2009 16:10:12 +0000 http://drewskwarcan.com/?p=88#comment-274 Can you find some way to guarantee it? Sure, I believe that improvements to your website should increase sales -- but there are a lot of factors. What can you guarantee? That should be part of the pitch. Can you find some way to guarantee it? Sure, I believe that improvements to your website should increase sales — but there are a lot of factors. What can you guarantee? That should be part of the pitch.

]]> By: Lou http://drewskwarcan.com/blog/web-development-in-a-rocky-economy/comment-page-1/#comment-3120 Lou Tue, 24 Mar 2009 16:10:00 +0000 http://drewskwarcan.com/?p=88#comment-3120 Can you find some way to guarantee it? Sure, I believe that improvements to your website should increase sales -- but there are a lot of factors. What can you guarantee? That should be part of the pitch. Can you find some way to guarantee it? Sure, I believe that improvements to your website should increase sales — but there are a lot of factors. What can you guarantee? That should be part of the pitch.

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